While you are creating your content calendar for 2020, whether using the one inside the Lean Out Planner or your own, here are some fun events, days to celebrate, and national holidays to inspire your content. Choose a few days that relate to your business, and get creative planning for them. It could be something as simple as a social media post, or something you create an entire campaign around. You could plan to create photos that fit with the theme, or head over to Unsplash and find the perfect photo.
For example, let's say that one of the topics you frequently coach on is the importance of self-care and taking time to unplug when running a business (it's one of the topics we coach on a lot). You could plan social media content, photos, and posts around National Bubble Bath Day, Plan for Vacation Day, and National Day of Unplugging (plus others).
You could take it one step further and plan an entire campaign around National Day of Unplugging. Engage your community and plan a contest having your followers share how they are unplugging, then reward the winner with a gift card they can use towards their favorite way to unplug.
Or let's say you are a health coach who helps people eat healthy and gluten-free. You could share your top gluten-free pancake recipe for National Pancake Day.
You get the idea. Have fun planning your content and marketing calendar for Q1 2020.
January 2020 Days to Celebrate
National Holidays:
- January 1st: New Year's Day #NewYearsDay
- January 20th: Martin Luther King Jr. Day #MLKDay
Other Fun Days to Celebrate:
- January 2nd: National Science Fiction Day #ScienceFictionDay
- January 4th: National Trivia Day #NationalTriviaDay
- January 5th: National Bird Day #NationalBirdDay
- January 6th: National Technology Day #TechnologyDay
- January 6th: National Cuddle Up Day #NationalCuddleUpDay
- January 8th: National English Toffee Day #EnglishToffeeDay
- January 8th: National Bubble Bath Day #BubbleBathDay
- January 11th: National Vision Board Day #VisionBoardDay
- January 13th: National Clean Off Your Desk Day #CleanOffYourDeskDay
- January 14th: National Dress Up Your Pet Day #DressUpYourPetDay
- January 15th: National Hat Day #NationalHatDay
- January 16th: Get to Know Your Customers Day #GetToKnowYourCustomersDay (third Thursday of every quarter)
- January 18th: National Thesaurus Day #NationalThesaurusDay
- January 21st: National Hugging Day #NationalHuggingDay
- January 22nd: Library Shelfie Day #LibraryShelfieDay
- January 24th: National Handwriting Day #NationalHandwritingDay
- January 24th: National Compliment Day #NationalComplimentDay
- January 25th: National Opposite Day #OppositeDay
- January 25th: National Irish Coffee Day #NationalIrishCoffeeDay
- January 25th: Chinese New Year #ChineseNewYear #YearOfTheRat
- January 26th: National Spouses Day #NationalSpousesDay
- January 28th: Data Privacy Day #PrivacyAware
- January 28th: Plan for Vacation Day #PlanforVacation
- January 28th: National Have Fun at Work Day #FunatWorkDay
- January 29th: National Puzzle Day #NationalPuzzleDay
- January 31st: National Hot Chocolate Day #NationalHotChocolateDay
Download the list of all holidays, events, and days to celebrate in 2020.
February 2020 Days to Celebrate
National Holidays:
- February 17th: Presidents Day #PresidentsDay
Other Fun Days to Celebrate:
- February 1st: National Freedom Day #NationalFreedomDay
- February 1st: National Get Up Day #GetUpDay
- February 2nd: Groundhog Day #GroundhogDay
- February 2nd: Superbowl Sunday #SuperBowlSunday #SuperBowl
- February 4th: Thank a Mail Carrier Day #ThankAMailCarrierDay
- February 5th: Shower With a Friend Day #ShowerWithAFriendDay
- February 7th: National Send a Card to a Friend Day #SendACardToAFriendDay
- February 7th: National Wear Red Day #GoRedWearRed
- February 8th: Ice Cream For Breakfast Day #IceCreamForBreakfastDay
- February 9th: National Pizza Day #NationalPizzaDay
- February 10th: National Clean Out Your Computer Day #CleanOutYourComputerDay
- February 11th: Inventors Day #InventorsDay
- February 11th: National Make a Friend Day #NationalMakeAFriendDay
- February 11th: Safer Internet Day (US) #SaferInternetDayUS
- February 13th: National Giving Hearts Day #GivingHeartsDay
- February 14th: National No One Eats Alone Day #NoOneEatsAloneDay
- February 14th: Valentine's Day #ValentinesDay
- February 15th: Singles Day #SinglesDay
- February 17th: National Random Acts of Kindness Day #RandomActsOfKindnessDay
- February 18th: National Drink Wine Day #NationalDrinkWineDay
- February 20th: Love Your Pet Day #LoveYourPetDay
- February 22nd: National Margarita Day #NationalMargaritaDay
- February 25th: National Pancake Day #NationalPancakeDay
- February 27th: National Retro Day #NationalRetroDay
- February 28th: Skip the Straw Day #SkiptheStrawDay
Download the list of all holidays, events, and days to celebrate in 2020.
March 2020 Days to Celebrate
National Holidays:
- March 17th: Saint Patrick's Day #SaintPatricksDay
Other Fun Days to Celebrate:
- March 1st: National Peanut Butter Lover's Day #PeanutButterLoversDay
- March 2nd: National Read Across America Day #ReadAcrossAmerica & #DrSeuss
- March 3rd: World Wildlife Day #WorldWildlifeDay
- March 4th: National Grammar Day #NationalGrammarDay
- March 6th: National Employee Appreciation Day #EmployeeAppreciationDay
- March 7th: National Be Heard Day #NationalBeHeardDay
- March 8th: Daylight Savings Time #DaylightSavingsTime #SpringForward
- March 8th: International Women's Day #InternationalWomensDay #BeBoldForChange
- March 8th: National Proofreading Day #NationalProofreadingDay
- March 9th: National Get Over It Day #NationalGetOverItDay
- March 9th: National Napping Day #NationalNappingDay
- March 13th: National Day of Unplugging #NationalDayOfUnplugging
- March 13th: World Sleep Day #WorldSleepDay
- March 14th: Pi Day #PiDay (For some added fun, post at 1:59, since Pi equals 3.14159...)
- March 14th: National Write Your Story Day #WriteYourStoryDay
- March 15th: World Consumer Rights Day #WCRD2020
- March 15th: National Everything You Think Is Wrong Day #EverythingYouThinkIsWrongDay
- March 16th: National Freedom of Information Day #FreedomOfInformationDay
- March 18th: Awkward Moments Day #NationalAwkwardMomentsDay
- March 19th: First Day of Spring #FirstDayofSpring #Spring2020
- March 19th: National Let's Laugh Day #LetsLaughDay
- March 20th: International Day of Happiness #InternationalDayofHappiness
- March 20th: World Storytelling Day #WorldStorytellingDay
- March 21st: National Common Courtesy Day #CommonCourtesyDay
- March 21st: National Single Parents Day #NationalSingleParentsDay
- March 22nd: World Water Day #WorldWaterDay
- March 22nd: National Goof Off Day #NationalGoofOffDay
- March 23rd: National Puppy Day #NationalPuppyDay
- March 28th: Earth Hour Day #EarthHour
- March 29th: National Mom and Pop Business Owners Day #MomPopBusinessOwnersDay
- March 30th: National Virtual Vacation Day #VirtualVacationDay
- March 31st: Transgender Day of Visibility #TDOV
- March 31st: National Equal Pay Day #EqualPayDay
Download the list of all holidays, events, and days to celebrate in 2020.
So, which days will you be planning to incorporate into your marketing and content calendar for Q1?
We'll be focused on National Vision Board Day, National Clean Off Your Desk Day, National Clean Out Your Computer Day, International Women's Day, and National Day of Unplugging.
How about you?
by Crista Grasso
Crista Grasso is the go-to strategic planning expert for leading global businesses and online entrepreneurs when they want to scale. Known as the "Business Optimizer", Crista has the ability to quickly cut through noise and focus on optimizing the core things that will make the biggest impact to scale a business simply and sustainably. She specializes in helping businesses gain clarity on the most important things that will drive maximum value for their clients and maximum profits for their business. She is the creator of the Lean Out Method, 90 Day Lean Out Planner, and host of the Lean Out Your Business Podcast.