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E164: Leveraging Podcast Guesting for Growth with Michelle Glogovac

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What are the long-term benefits of podcast guesting and how can these opportunities influence professional growth and business collaborations?

How crucial is it to have a personal and unique story for media appearances and how can seasoned guests improve their results?

In this episode, I welcome back Michelle Glogovac, podcast matchmaker and author of 'How to Get on Podcasts,' for a very insightful chat on podcast guesting strategies to amplify business growth.

Michelle shares her knowledge on creating meaningful pitches and impactful stories, so you can establish a powerful presence in the podcasting world.

The conversation delves into the nuances of podcast pitching, embracing ethical standards, and the significance of a personalized approach to podcast guest appearances.

We also explore the benefits of repurposing interview content, the art of engaging with podcast hosts, and the long-term advantages of strategic podcast guesting. 

Michelle highlights the importance of offering value over self-promotion and provides valuable tips for both seasoned podcast guests and those seeking to start their podcasting journey.

Are you ready to make your mark as a podcast guest? Dive into this episode to harness the wisdom of industry experts and elevate your voice!

In this episode, we explore:

  •  How to Get on Podcasts
  •  Meaningful Engagement with Hosts
  •   Podcast Guesting Ethics and Impact
  •   Personal Branding and Storytelling
  •   Repurposing Interview Content
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ABOUT THE SHOW

The Lean Out Your Business Podcast is a show dedicated to helping entrepreneurs accelerate business growth and simplify success.

Hosted by Crista Grasso who has been helping businesses for more than 2 decades to lean out by optimizing what's working and eliminating anything not adding value. 

If you are ready for more time back in your day and more profit in your business, while doing business differently and growing and scaling on YOUR terms, tune in to the podcast.

UNCOVER HIDDEN TIME AND PROFIT IN YOUR BUSINESS

Download our proprietary waste guide to uncover where you could be getting time back in your week and increasing your profit margin

If you have ever found yourself wishing there were more hours in the day or more profit in your business, the reality is that there is hidden time and money in your business. 

After spending more than 20 years working with businesses to uncover hidden time and profit as they scale, I've identified 10 of the top areas coaching, consulting, and service-based businesses leave massive amounts of time and money on the table. Download the free guide to determine where you have hidden time and money in your business.